How to add your Food Business with Zomato? - Best Business Ideas - Application Link Inside - Small Business Ideas
Launched in Delhi 12 years ago, Zomato has grown from a home project to one of the largest food aggregators in the world. We are present in 24 countries and 10000+ cities globally, enabling our vision of better food for more people. We not only connect people to food in every context but work closely with restaurants to enable a sustainable ecosystem. [Know about the Small Business Idea, Cleanliness based Chlorine Bleach Powder Business]
Back in 2008, all it took was an idea to enable digital access to thousands of restaurant menus. Three passionate foodies who hated waiting in lines, drove around Delhi to collect menus from restaurants, scan them and put them online. Their idea has now grown into the vision that drives our team of 5000+ people everyday. [Also See: Work from Home Business, Pulse Oximeter Reselling]
Resilience
We push ourselves beyond our abilities when faced with tough times. When we foresee uncertainty, we address it only with flexibility.
Acceptance
Feedback is never taken personally, we break it into positive pieces and strive to work on each and every element even more effectively.
Ownership
People here don’t work ‘for’ Zomato, they work ‘with’ Zomato. We treat every problem as our own, take accountability and drive the change.
[Also See: Great Business Idea, Engine Oil - Motor Oil reselling Business]
Humility
It’s always ‘us’ over ‘me’. We don’t lose ourselves in pride or confidence during individual successes, but focus on being our simple selves in every which way.
Spark
We believe in, stand for and are evangelists of our culture - both, within Zomato and externally with all our stakeholders.
Judgement
It’s not our abilities that show who we truly are - it’s our choices. We aim to get these right, at least in the majority of the cases.
Guidelines and Policies
If there's one thing we truly love, it's sharing in all the great foodie moments you have. Bouquets when the food exceeds your expectations, brickbats when the service is shocking, chronicles of your food excursions – they all count. [Read on a Hot New Business Idea, Wholesale Crushed Ice and Ice Slab Business]
While we welcome your opinions and descriptions of your dining experiences, there are a few things we expect from every user on Zomato. Your reviews and photos, as well as your profile and the comments you share, are all subject to Content Guidelines, our Foodie Code of Conduct.
If your activity on Zomato doesn't match up to these content guidelines, we reserve the right to take action as we deem necessary. This could include altering or deleting your reviews or comments, restricting your review activity or deleting your Zomato account altogether, with or without notice. Zomato also utilizes an algorithm to aid in removing suspicious reviews. If you feel your review was deleted in error, email us at help@zomato.com. [Know about the on-demand Business Idea – Highly Profitable Garden Seeds Trade]
If you see content that does not align with these guidelines or our Terms of Service, please let us know. We will consider all reports. However, due to the diversity of our community, it is possible that content disagreeable to you might not meet the criteria to be removed.
Foodie Code of Conduct
Keep out the clutter: To make sure we collectively work towards building the highest-quality content that's useful to everyone, reviews need to be a minimum of 140 characters long for dine-in reviews.. That's just about the length of a tweet, so it's convenient even for all you micro-bloggers. If you cover the food, service and ambiance, you shouldn't fall short on characters. We do not have 140 characters limit for an online order review. However, if any review is filled with junk, we might have to remove the review altogether. [Read: Energy Efficient Business Idea, the hottest new business Cool Roofs]
Keep it relevant: Please keep your contributions relevant to Zomato. Accounts placing irrelevant, inappropriate, or promotional content, reviews with similar digital signatures that spam restaurants, or are based on any already disclaimed or informed policies and practices of a restaurant may be deleted without notice. If your review has been removed or moderated by us and if you repost another experience for the same restaurant, we reserve the right to remove that review too, even though such review might be in line with our content guidelines. In the case of spam, we can restrict your review activity on Zomato. [Also See: Manufacturing Business Idea, Low Investment LED Business]
Keep it clean: Whether you're writing a small snippet or a delightfully detailed account of your meal, keep foul/abusive/hateful language, threats, and lewdness out of it. We, just like you, hate junk and will delete it whenever we see it. This also includes (but is not limited to) derogatory comments on someone's protected characteristics (e.g. race, gender, religion) or indication of a personal vendetta against a business and its associates. [Also Read: Government of India initiative Business Correspondent Banking Business]
Keep it fresh: Only one review per restaurant for a dine out experience and one review for each online order transaction can be submitted and your most recent experience at a place counts. That's what is going to help people when they're trying to decide whether or not to eat there. You're free to edit and update your review based on subsequent visits at any time. Reviews about old experiences (more than 6 months old) will also be deleted from our platform. [Also See: Best Business Corrugated Box Manufacturing]
Keep it real: Write your review based on facts and your own experiences (e.g. not a friend's or any hearsay experience or based on media reports). Please don't exaggerate or falsify your experience. We do not take sides in cases of dispute, so make sure you can stand by your word. Content that indicates the reviewer hasn't even visited or availed any services from the restaurant will be removed. For example, "Never been here, never want to. Management is horrible and the food is worse!" Deceptive, fake, or misleading reviews will be removed. Reviewing a bunch of fast-food outlets in quick succession (even if you eat at them more often than you should) is considered suspicious activity, and it's likely these reviews will be moderated. Accepting or soliciting a kickback – monetary or otherwise – in exchange for reviews or photographs is also not acceptable, and could result in removal of your profile. [Also Read: Amazon Delivery Partner Business Idea]
Don't solicit: Identifying or promoting yourself as an official Zomato blogger, or using your status to solicit any kind of benefits (including but not limited to accepting money, free meals, drinks) in exchange for promotion, or at the threat of negative reviews on Zomato, will not be tolerated. If reports or evidence of such instances are brought to our attention, we reserve the right to delete your Zomato profile or take any other action that we may deem fit, no questions asked. Acts that constitute as 'Solicitation' include:
Explicit/Implied agreement (written or verbal) to write reviews in exchange for money, a free meal(s), drinks, etc. [Also Read: Buy and Sell Copra Business Idea]
Being a part of social media groups (e.g. WhatsApp/Facebook or any other social media platform) which offer incentives in exchange of reviews.
Tell the whole story: If you luck into a free meal or dine as a guest of the restaurant, or have a relevant association with a restaurant or its owners, give full disclosure in your review. We're sure that honesty is the best policy, and other users will respect you even more for it. If you have made it to the major league as a food writer or critic, let us know and we can provide special access for your blog link to appear with your reviews. We love summaries, but incomplete reviews with a manually added link will be removed. [Know about the Small Business Idea, Cleanliness based Chlorine Bleach Powder Business]
Be yourself: Your profile is your identity on Zomato, so keep it real. You're welcome to use a screen name (foodonym, maybe?), but please refrain from using inappropriate names, bios, or profile images. We want to stay clean, and we might end up removing your account depending on how inappropriate your profile is.
Don't misrepresent: Identifying or promoting yourself as an official Zomato blogger, or using your status to solicit benefits in exchange for promotion or at the threat of negative reviews on Zomato will not be tolerated. If reports or evidence of such instances are brought to our attention, we reserve the right to delete your Zomato profile, no questions asked. [Also See: Work from Home Business, Pulse Oximeter Reselling]
Don’t be a bully: We take allegations of blackmail or threatening behavior against restaurants and its associates very seriously. This activity is strictly against our guidelines and may also be illegal in many locations. Reviews submitted in an attempt to blackmail a restaurant and its associates will be deleted.
Play by the rules: The content you add should be in compliance with Zomato's Terms and Conditions, including terms and conditions of any of Zomato products such as Zomato Gold, Online Ordering, or Zomato Treats, as well as the prevailing local laws and regulations. Local laws take precedence, and content may be moderated or deleted to adhere to these. [Read on a Hot New Business Idea, Wholesale Crushed Ice and Ice Slab Business]
Seek help from the right people: Zomato is a website and mobile application with no claims to be a court of law or a ministry of health (we aren't serious enough to do those jobs). If you have a dispute with a restaurant, or if you feel a restaurant does not measure up to health codes, we encourage you to contact the appropriate authorities directly. Zomato is not the appropriate platform for reporting illegal activities, physical confrontations, health code violations, or anything under investigation by local governing bodies or law-enforcement personnel. We encourage that such accusations be reported to the concerned authorities rather than being mentioned in reviews. [Read: Energy Efficient Business Idea, the hottest new business Cool Roofs]
Photo guidelines
There's no easier way to show how deliciously chocolate-y that chocolate mud cake was than with a picture, right? That said, it's important to keep in mind our photo guidelines, and understand why some photos may be moved or removed once they've been added.
Food shots that are clear, in focus, and delicious enough to make the viewer wish Zomato included smell-o-vision will be featured in restaurants' photo galleries. Ambiance shots that highlight the overall feel or vibe of a place will also be highlighted on restaurant pages. [Know about the on-demand Business Idea – Highly Profitable Garden Seeds Trade]
Photos that don't make the cut to appear on a restaurant's page, will show with your review or on your profile depending on how useful it is to other users and how relevant it is to the review. Photos with hair and bugs will be shown only with a review for validation and context.
Violation of the below mentioned pointers may lead to deduction of foodie points, reduced visibility or deletion of your pictures
Photos that are exact duplicates of other photos, multiple clicks of the same dish or ambiance or taken from a different angles [Also See: Manufacturing Business Idea, Low Investment LED Business]
Plagiarized photos
Photos of others posted without their permission
Photos that contain promotional content
Photos that contain subject such as people in it
Photos that are blurry or unclear
Photos that contain text, or are not related to dine-in experience
Photos of half-eaten food items
Photos of packed food items/packaging
Photos of food under preparation
Photos containing watermarks or write-ups of any kind
Photos containing and focussing on subjects other than food or restaurant ambiance
Unpleasant photos that ruin people's appetites
[Also Read: Ready Made Samosa Business Idea]
Watch the below video for more detailed insight on the business details.
For Application checkout the below contact form:
Add Restaurant with Zomato - https://zomato/addrestaurant
Guidelines for Restaurants
Zomato is a great way for restaurants to reach out to a vast foodie community. A few things you should keep in mind:
Keep your listing updated: While our team makes every effort to keep information on Zomato up-to-date, we appreciate you letting us know when an update is required. If your timings change and your listing is not updated, customers arriving late won't be too happy with you (or Zomato).
Don't solicit reviews: The best way to get reviews is to delight customers with your food and service. Selective solicitation is a strict NO, and offering any type of compensation or kick-back for reviews is unfair, so you definitely want to keep away from that, too.
Don’t ever offer freebies, discounts, or payment in exchange for reviews
Don't offer incentives for users to remove reviews
Don’t ask your staff to compete with each other to collect reviews
Don’t work with companies or third-party vendors/PR agencies offering to 'fix your reviews/ratings'
While conducting foodie meetups is allowed, reviews which come in lieu of these official gatherings must carry a clear disclaimer which will help the others identify that the review is based on an invite. That being said, an invite certainly does not mean that the user needs to post a positive review [Also Read: Great Lock down Business Idea - Vehicle Sanitisation]
The businesses that do best on Zomato are the ones that provide a great customer experience to everyone who walks in the door without any expectation or encouragement that they write a positive review
If we do come across any evidence (direct/indirect) of you indulging in solicitation, we will activate a disclaimer on your restaurant's page, informing the Zomato community that your reviews are suspicious.
Respond to criticism positively: Take two deep breaths when you get a negative review. Three, if required. This happens to all restaurants who have customers. These customers are always right, even when they are wrong. Take the unflattering reviews as constructive feedback and use it as an opportunity to fix things. Whether you agree with the feedback or not, take the criticism in good stride. You can reply with a management response to show you care, but please don't use this as a platform to hit back or offer the customer an incentive to edit their review. Your response can't be edited after posting, so choose your words well. [Also Read: Innovative Broken Almond Business Idea]
Be accountable: Zomato will not moderate any questionable activities about your restaurant posted in reviews. (e.g. serving shisha where it is not permitted, serving alcohol to minors, or staying open later than permitted). Zomato may also not moderate or delete any reviews where any third party service provider is involved. Such a review may be retained if it falls within our guidelines. This business requires thick skin – stating the perceived attitude of owners or employees and reporting of individual actions are not considered personal attacks. [Also Read: Buy and Sell Clothing Business Idea]
Don't entertain: Fulfilling the demands of customers who ask for benefits at the threat of bad reviews or ratings, sends a message that this behavior is tolerated. Similarly, inviting users who have reviewed and given a low rating back to the restaurant for a complimentary meal, invites false negative reviews. These issues affect the entire community and require everyone's participation to curb their prevalence. Please report users who engage in such activities to help@zomato.com. [Also Read: Profitable Business Ideas - Dish wash Detergent Business]
In a concerted effort to maintain the neutrality of content on Zomato, restaurant owners, employees, and any affiliates with business interests are no longer permitted to write reviews on Zomato. We understand that being in the restaurant industry, you are truly passionate about food, and would love to share your experiences. But when you're unavoidably invested in your business, it becomes hard to leave emotions (and bias) at the door. This is a step towards maintaining neutrality - and quality - of the content on Zomato. [Also Read: Best Business Idea - Milk Powder Trade]
It's also important to note that we (Zomato) have no employees or affiliates who are paid to review. If any guest identifies themselves as an official blogger, review employee, or associate of Zomato, it's not true. Employees of Zomato are contractually and ethically forbidden from using their status to solicit free meals or receive special treatment. If you observe any such practice, report it to help@zomato.com. Appropriate action will be taken against the user or employee if evidence can be provided. [Check on, how to make 200% profit with Kids Toys – A Best Business Idea]
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